Category Archives: General

How Established Companies Should Tackle A Rebrand

[ad_1] As we journey through unprecedented times, marketers and public relations professionals scramble to pivot messaging sensitive to our changing world. One brand receiving much attention in our current climate is Corona beer. A recent survey claimed that 38 percent of Americans wouldn’t purchase Corona beer because of the coronavirus. Although the accuracy of this survey is in question, news outlets took the story and ran, claiming the link between names hurt beverage sales. Additionally, the brand received criticism for the release of poorly timed ads during […]

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Get Paid To Test Games With Your Kids!

[ad_1] Published April 8, 2020 By Anna T. This post may contain affiliate links. Regardless, I only recommend sites I’ve researched and/or used and trust. This post was sponsored by PlaytestCloud. Do you enjoy playing games on your mobile phone? Do you have children in your household who enjoy it, too? I think many of us (myself included) can answer this question with a “yes.”  If you and your kids do enjoy playing mobile games, you might be excited to know you can earn money doing so […]

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